Company Website
Brand and product site for a robotics manufacturer, built around the omni-directional wheel they sell as a component.
The problem
Vanora Robots builds bespoke robotic platforms. The immediate job when this started was not the robots, it was the component underneath them: the Stonehaven 12, an omni-directional wheel they had engineered and wanted to start selling on its own. The platform it goes into was the longer goal.
This was built during an internship there, and the site was kept up afterwards on a paid basis.
Approach
A wheel is sold on numbers, so the page leads with the ones that decide a purchase: 150 kg of payload per wheel, 203 mm across, a 16 mm shaft on the hub, convertible between left and right hand, and every part replaceable. Anyone speccing a build is checking exactly those before anything else.
Then it has to be believed. The hero runs footage of the platform working, including a run carrying a loaded armchair with three people sitting in it across a floor. The specification states the payload. The video settles it.
The wheel itself is a Three.js model rather than a photograph, so it can be turned and looked at from the angles that matter on a part that bolts into something else. Enquiries run through Web3Forms, and the retail links point at Amazon and RobotShop rather than a checkout, since the company sells through both.
The site started on cPanel and was later moved to Vercel, which was one of the paid pieces of work after the internship ended.
Outcome
It is still the one selling the Stonehaven 12. Whether the wheel or the platform went on to do what Vanora hoped is not something this page can claim.
What changed
- Still the company's site three years on